Brand: Synergic

Project: Brand Identity

Services: Brand Strategy & Brand Identity

Positioning: Synergic empowers leadership through tailored development services—ranging from recruitment and onboarding to training and executive coaching. Founded by Elvis and Alina Filote, the company stands out through its deeply personal approach, ensuring each client benefits from direct involvement, strategic clarity, and dedicated support throughout every phase of their organizational growth.

Context: More than a service provider, Synergic is a strategic partner for entrepreneurs and leadership teams driven by excellence and transformation. In a space often dominated by one-size-fits-all solutions, Synergic brings nuance, adaptability, and authenticity. The rebranding process aimed to reflect this unique value proposition: a hands-on, founder-led consultancy that customizes every intervention based on the real dynamics, culture, and ambitions of each client organization.

Keywords: organizational culture, recruitment, entrepreneurship, coaching, leadership development, training, executive support